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Start a business or grow your existing business with the Self-Employment Assistance Program.

The Self-Employment Assistance Program helps people start, develop and grow a small or micro-business through 12 months of free mentoring, workshops, accredited training and financial support. It’s a free Australian Government initiative funded by the Department of Employment and Workplace Relations.

 
 

Our Impact.

301,022

people have participated in our face-to-face and online education programs.

$20,412,109.20

of income, revenue and additional funding has been generated by our alumni.

Our Free Services.

  • People in a meeting room, one person standing and laughing, others sitting around a table with papers and laptops.

    A. Exploring Self-Employment Workshops

    Our workshop helps you: learn about starting a business, create or validate a business idea and decide if self-employment is right for you. Workshop activities include: idea generation, market research, digital marketing, legal and accounting and branding.

  • Sticky notes on a problem-solving board in a business setting.

    B. Business Plan Support

    Obtain customised business plan development guidance through 1 x comprehensive 3-hour session or 2 x shorter 1.5-hour sessions. Our experienced mentors will help you craft a robust plan, help address any immediate challenges and offer independent feedback on the viability of your business.

  • C. 12 Months of Small Business Coaching

    Small Business Coaching offers you 12 months of private mentoring and group coaching, providing tailored guidance and support. Additionally, you'll receive $300 for start-up costs and, if eligible, an allowance for up to 39 weeks and rental assistance for up to 26 weeks.

  • Two people sitting at a small office table with laptops and a pink water bottle, having a conversation by the window.

    D. Business Advice Coaching Sessions

    Our Advice Sessions give you access to 2 x one-hour coaching sessions per year with a mentor. We offer focused advice for your business idea or existing venture. In these sessions, you can receive support in areas like: ideation, finances, marketing and sales.

  • Two people posing for a photo in front of a leafy green backdrop; one person is holding a camera.

    E. Business Health Checks

    During a comprehensive 3-hour individual session, we'll assess your operations, pinpointing areas for improvement while examining efficiency and effectiveness. We'll explore growth, expansion and enhancement possibilities. You can access a Business Health Check each year.

  • F. Accredited Training

    Small Business Training provides theoretical skills for starting and running a small business. You can choose to participate in a qualification, such as a Certificate of Entrepreneurship and New Business or Skill Set alongside our friends at the Australian Institute of Innovation & Leadership (AIIL).

Program Eligibility.

To be eligible for the Self-Employment Assistance Program, you must:     

  • Be at least 15 years of age

  • Be allowed to legally work in Australia

  • Be available to participate in the program and work the required hours in your proposed business

  • Have not participated in the Self-Employment Assistance Program in the previous year

  • Not be an overseas visitor on a working holiday or an overseas student studying in Australia

  • Not be an undischarged bankrupt

Apply for Self-Employment Assistance.

Frequently Asked Questions.

The Australian School of Employment Experience.

We get it – running a small business can be tough. But you know what? You're the lifeblood of Australia. That’s why we provide a range of fully funded, no-cost programs designed to support small business owners just like you.

From in-person workshops to virtual masterclasses, our events are designed to help you build confidence, grow your skills and strengthen your business - whether it's mastering Canva, improving your public speaking, or getting to grips with accounting. We also host fun and engaging community events throughout the year, including End of Financial Year functions and festive celebrations, giving you the opportunity to connect with other local business owners in a supportive and uplifting environment.

A group of people seated in a small conference room, participating in a Q&A session. Two individuals are leading the discussion at the front near a screen displaying 'Welcome to The Steve Baxter Q+A'. The setting includes comfortable chairs and a large screen, with attendees attentively listening.

Steve Baxter Investment Masterclass

We host regular small and large group workshops with Steve Baxter from Shark Tank Australia. During these events, participants have the opportunity to share their business ideas, receive feedback and gain insights from Steve himself.

Our End of Financial Year Celebration Cruise

Just like big businesses celebrate the End of the Financial Year with their teams, we hosted an End of Financial Year Celebration on a boat along the Brisbane River to honour our incredible small and micro-business owners. We filled the boat with investors, mentors and our participants.

Group of people posing for a photo in an office setting.

Accounting Masterclass with Inspire CA

While it’s not everyone’s cup of tea, accounting is something that every single person must understand so we host regular masterclasses and events. No more dull lectures; just financial enlightenment sprinkled with humour and excitement.

Our End of Year Celebration Under the Mistletoe

A group of people posing together in an office setting. They are smiling, with some giving thumbs up. A mix of men and women are present, with diverse attire including casual and semi-formal clothing. A whiteboard and a presentation screen are visible in the background.

Community Trivia and Wine Evening

Two people posing together in front of a green leafy wall; one person is holding a camera.

Headshot & Networking Morning Tea

Our Ambassador.

Steve Baxter's success story is an inspiring example of how determination and hard work can lead to success in the world of entrepreneurship. From his humble beginnings in the military, Baxter went on to start and successfully exit several small businesses in the communications industry.

In 2001, he co-founded PIPE Networks, which grew into one of Australia's largest broadband networks. The company was listed on the Australian Securities Exchange in 2005 and in 2010, was acquired for $373 million. This exit marked a significant milestone in Baxter's career and cemented his position as one of Australia's most successful entrepreneurs.

Baxter's entrepreneurial expertise has also extended to his work as an investor on Channel Ten’s Shark Tank. His ability to identify promising business ideas and provide support and investment has helped many entrepreneurs achieve success. Despite his achievements, Baxter remains humble and committed to supporting small businesses and entrepreneurship. His story is an inspiration to aspiring entrepreneurs everywhere.